Creating a project for a new client, we developed a typographic logo reinforcing the tagline and combining the letterforms into a simple, completed maze to emphasize how easy it can be to “navigate the Medicare maze.” Supporting stationery design and advertising, as well as company polo shirts, round out the start of this new brand.
BlackGold Supply Co. Catalog
A quick catalog design and print project for BlackGold Supply Co., a new client specializing in safe, functional, hard-working gear, including a flame resistant collection. Check them out at blackgoldsupplyco.com.
2020 Lyle Pearson 200 poster
We worked with Omnigo! Events to develop a poster for the 2020 Lyle Pearson 200 cycling relay race. Having designed the logo several years ago, we remained consistent with the simple silhouette style cyclist and based the design on a vintage Italian cycling poster, including a custom drawn, and somewhat abstract, mountain range. Learn more about the event here https://www.omnigoevents.com/event/lp200-2020/
2019 YMCA Tri Club Campaigns
Another year, another run of event marketing campaigns for the YMCA’s Tri Club, including print collateral, direct mail, t-shirts, awards, web, digital and social elements. Always happy to help a great organization with their amazing community events. Here are a few of our favorites so far…
Idaho Electrical JATC Apprenticeship Campaign
The Southwest Idaho Electrical Training Center recently looked to Magnuson Design to help with the development, design, and printing of a JATC Apprenticeship marketing campaign. We developed an 8-page booklet including headlines, copy-points, and imagery, and several other branded collateral pieces directed at graduating high school students and young adults entering the workforce or college. This completed kit will be … Read More
Debt Reduction Services Re-Branding
What began as an update to an existing logo turned into a complete re-branding as we developed and presented several options for our new client Debt Reduction Services. Initially we were tasked with keeping and using the previous logo colors and artwork in a new and modern way, which proved challenging. During the process, we were also developing several alternate … Read More
Nancy Jane Salon Menu
We’ve completed the design and printing of an 8-page menu for a new client, Nancy Jane Salon, featuring full-color black and white cover imagery, transparency effects throughout, and a soft-touch coating on the final piece so it feels as beautiful as it looks. Check out Nancy Jane at their new location for any of your beauty needs, and don’t forget … Read More
Good Burger Restaurant Campaign
Advertising, signage, print collateral, social media, a little copywriting, photo work, and more for a recently completed campaign in support of the opening of Good Burger’s downtown location. If you’re in the area check them out, it really is a Good Burger and a company that is doing good, and did we mention good fries, and good beer.
Estate Lots Real Estate Flyer
There’s a lot to love… about this folded flyer we created for Barber Junction Estate Lots in Harris Ranch. A few of our own photos, some typographic logo work, a little headline and copy writing, one custom illustration, and a lot of transparency combine to become a unique collateral sales tool. Working with HiTech Color, this flyer includes soft touch … Read More
Boise Cat Clinic Direct Mail Postcards
Direct mail still works… We recently designed, printed and mailed this 11″ x 6″ postcard for Boise Cat Clinic, providing incentives to area cat owners through coupons. The piece targeted both new and existing customers as well as continuing brand awareness for the neighborhood business.