What began as an update to an existing logo turned into a complete re-branding as we developed and presented several options for our new client Debt Reduction Services. Initially we were tasked with keeping and using the previous logo colors and artwork in a new and modern way, which proved challenging. During the process, we were also developing several alternate … Read More
Boise Cat Clinic Identity
Complete brand identity project for a new client, Boise Cat Clinic. We developed the logo, stationery, collateral, interior and exterior signage, advertising, promotional materials, and more. A fun project for a great client.
Northwest Translations Branding
We continue to develop the branding for our long-time client Northwest Translations, including logo, stationery, social media and collateral materials. Recent updates were in-line with the implementation of a new company website, and consistent re-branding.
Lyle Pearson 200 Logo
Working with Communications et al, we developed this logo for long-time client Lyle Pearson to help brand their signature 200-mile bicycle race. We set the scene with a custom illustrated and silhouetted cyclist combined with mountains, text, and colors representing the natural environment throughout the race course.
Smoothwheel Identity
We had the opportunity to develop the identity for a startup internet-based semi truck wheel manufacturer for a long-time client Western Trailers. This simple, one-color identity was design to represent an email address to further the concept of an online-based business model and email ordering. The stationery was printed using metallic ink at various percentages.
Course Connections Identity
Identity design for Course Connections, a Boise State University Department of Literacy program, in which we were tasked with developing the name, tagline, concept, illustrations, color palette and collateral materials.