Creating a project for a new client, we developed a typographic logo reinforcing the tagline and combining the letterforms into a simple, completed maze to emphasize how easy it can be to “navigate the Medicare maze.” Supporting stationery design and advertising, as well as company polo shirts, round out the start of this new brand.
A Business Card / Sticker Redesign
We were presented with a little challenge from a long-time client, to redesign and produce a business card that is also a sticker. The results are these 2.5″ x2.5″ 2-sided, round cornered, card-stock, crack and peel, branded business cards with an updated design utilizing faded graphics and icons. A combination of design and functionality.
Idaho Electrical JATC Apprenticeship Campaign
The Southwest Idaho Electrical Training Center recently looked to Magnuson Design to help with the development, design, and printing of a JATC Apprenticeship marketing campaign. We developed an 8-page booklet including headlines, copy-points, and imagery, and several other branded collateral pieces directed at graduating high school students and young adults entering the workforce or college. This completed kit will be … Read More
Debt Reduction Services Re-Branding
What began as an update to an existing logo turned into a complete re-branding as we developed and presented several options for our new client Debt Reduction Services. Initially we were tasked with keeping and using the previous logo colors and artwork in a new and modern way, which proved challenging. During the process, we were also developing several alternate … Read More
Nancy Jane Salon Menu
We’ve completed the design and printing of an 8-page menu for a new client, Nancy Jane Salon, featuring full-color black and white cover imagery, transparency effects throughout, and a soft-touch coating on the final piece so it feels as beautiful as it looks. Check out Nancy Jane at their new location for any of your beauty needs, and don’t forget … Read More
Good Burger Restaurant Campaign
Advertising, signage, print collateral, social media, a little copywriting, photo work, and more for a recently completed campaign in support of the opening of Good Burger’s downtown location. If you’re in the area check them out, it really is a Good Burger and a company that is doing good, and did we mention good fries, and good beer.
Lee Pesky 2018 Annual Report
2018 Annual Report for Lee Pesky Learning Center, including an updated graphic approach with brand colors, more photos, less copy, and a focus on client results, both individual students and teacher training.
Boise Cat Clinic Identity
Complete brand identity project for a new client, Boise Cat Clinic. We developed the logo, stationery, collateral, interior and exterior signage, advertising, promotional materials, and more. A fun project for a great client.
Boise Cat Clinic Website
Long-time client Boise Cat Clinic required an updated, responsive website that included expanded content and services sections, a news feed, hospital tour and more. Working with the client to develop the new site, new content, and meet all of their needs, we developed a site that not only improved their online positioning, but increased business by 25% in the first … Read More
Northpoint Recovery Brochure
This print project for Northpoint Recovery was the result of combining multiple collateral pieces into one comprehensive brochure for use as an initial sales tool. Our goal was to create a compelling, effective and easy-to-look-at design that the audience could connect with on an emotional level. This was achieved through the use of outdoor and lifestyle photography, faded background imagery, … Read More
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