2018 Annual Report for Lee Pesky Learning Center, including an updated graphic approach with brand colors, more photos, less copy, and a focus on client results, both individual students and teacher training.
This print project for Northpoint Recovery was the result of combining multiple collateral pieces into one comprehensive brochure for use as an initial sales tool. Our goal was to create a compelling, effective and easy-to-look-at design that the audience could connect with on an emotional level. This was achieved through the use of outdoor and lifestyle photography, faded background imagery, … Read More
The Idaho Workers Opportunity Network, an AFL-CIO program, looked to us to develop a print campaign focused on attracting younger workers, specifically women, to skilled, union trades. We developed an identity, and consistent collateral material, including posters, flyers, brochures, and an accompanying website, combined with custom content, headlines, and call-to-actions, to support their efforts.
Rebranding project for Sagebrush Steppe Land Trust, an Eastern Idaho non-profit. Magnuson Design partnered with MSVM Group to develop, design, and print an updated identity, logo, and stationery package as the first phase of this ongoing project. By combining the typography and illustration, as well as the use of a natural color balance, the new identity better represents the organization’s mission … Read More
An update to long-time client Northwest Translations website, featuring a custom designed WordPress theme and a focus on simple, effective, straight-forward information design. We implemented a photo-based navigation for the site pages, using the header for the call-to-action links, minimal page layout and contact forms throughout. A simple, functional solution that works for client and customer alike. View the website
In 2009 we had the privilege of volunteering our time to work with several local organizations as part of Mountain Bike Idaho, a non-profit organization developing the first mountain bike specific specialty license plate in the country. This effort included legislation detailing the collection and distribution of funds, design of the plate, and marketing campaigns to meet the state’s requirement for … Read More
We are passionate about cycling, healthy living, and supporting our local non-profits like the Treasure Valley YMCA. Earlier this year we had the opportunity to develop and design cycling kits the their competitive Tri-Club Team. Working within the corporate brand guidelines while pushing the creativity, the end result was a rolling representation of the brand with optional color choices and … Read More
Long-time client Boise Cat Clinic required an updated, responsive website that included expanded content and services sections, a news feed, hospital tour and more. Working with the client to develop the new site, new content, and meet all of their needs, we developed a site that not only improved their online positioning, but increased business by 25% in the first … Read More
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